Merchant Doodle Payment Systems

SWFL Restaurant Business Success Story

Bayfront Restaurant (SWFL) puts BIG MONEY back into Business while keeping existing POS system AND easily converting existing Gift Cards. 

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Located right in the heart of Naples, the head chef at this Bayfront restaurant prepares each meal only using fresh locally sourced ingredients. The Prestigious Awards and Certificates hanging on the dining room walls including TripAdvisor and Zagat serve as real endorsements for the quality of the dishes and the excellent service you receive when dining at this “Naples Best” establishment. 

“We use an iPad-based POS and the flow of business at our restaurant can get intense at times so even with all the extra money and value proposition Merchant Doodle presented us with, we made it very clear that we were only interested in switching – if and only if – the process would be seamless AND our current gift card system and all outstanding card value could be converted over with the processing so that our current customers would still be able to redeem the gift cards they had.    

 After lengthy communication with our POS provider and a lot of planning, Merchant Doodle delivered and we got the new processing setup, all the extra money they had promised, and a new no-monthly-fee gift card program that included all the outstanding value floating around on our customers cards.  

Where the Owners were coming from:

This “Naples Best” restaurant founder is a graduate of the Le Cordon Bleu College of Culinary Arts. The restaurant gets very busy and as a first priority the owner didn’t want to make any mistakes that would disrupt or slow down current day-to-day operations in any way.  

Additionally, the owner wanted to stay with the current website provider he already had in place, and wanted us to agree to work with that provider on any collaborative projects or updates necessary, such as rolling out the new gift card program on the businesses website.  

Weve been with our current website provider for ages and didn’t want to switch that part of the business, so we were also really happy when we found out that the Merchant Doodle team not only was good with that decision, but that they would work with our current website provider on any projects or anything else that we needed them to collaborate on. Overall, the entire relationship has been a big win-win for us and we’re very happy with everything they’ve done. Keep it up team!  

In-House Success Notes:

The business was interested in saving money on payment processing fees if and only if: 1) they could continue to use their current POS system, and 2) all their outstanding gift cards could be converted over with the new payment processing so the restaurant would still be able to redeem any existing gift cards that customers might bring in, and 3) the switch would be seamless, and 4) we would agree to work with their current website provider and any other “outside” vendors they utilize even if/when our products and services overlap.

The business owner was pleasantly surprised to find out that we routinely work with outside POS system providers, website and ordering system providers, and other vendors with whom our services overlap. After doing a real side-by-side comparison (cost analysis) of the payment processing the business was currently using, we tested one of their gift cards to confirm we could execute the gift card integration without experiencing any glitches or issues (our systems integrate with 95% of all gift card systems on the market, but we like to run realistic checks anyway just to be sure). 

 To ensure the change-over was executed seamlessly, our team communicated directly with the owner’s POS team multiple times prior to the switch of both the payment processing and the gift cards. After multiple verifications and trial-runs we coordinated the change-over time with the POS vendor and the team at the upstream processor for a time when the restaurant was closed in order to eliminate any additional stress and/or operational hiccups.  

 Initially we presented the business owner and restaurant with annual ongoing extra cash of around 5K, a free gift card program, a free paper program, a concierge-level of customer service, and an extremely well-prepared change-over process. 

 Ultimately our extensively planned processes, seamless delivery, and the extra annual cash on-hand was significant enough for this Naples Best restaurant to make the decision go with Merchant Doodle.  

Statistically Speaking:

When talking to Business Owners everyday at Merchant Doodle, we hear a lot of reflexive responses like:

Of course having 100s of local SWFL small-and-medium businesses as valued clients allows us the unique perspective that only comes from the real numbers and statistics which clearly tell us: 

Direct Q & A:

Q: Was there any particular criteria you used for selecting a new merchant services partner?

A: Honestly, I wasn’t looking to switch or even thinking about it.  I thought we were more than good and I didn’t want to mess anything up because everything was working just fine. But after Christy visited a couple times I realized that it probably wouldn’t hurt to see where we were at, so I gave her our statements to do a pricing workup. I can tell you today that I’m really thrilled that I did!  They put over 5k year back in my pocket which is huge and they were able to easily convert all our gift cards over too. Plus their gift card program is FREE so no more $50 every month just to accept and sell gift cards.  A major part of our decision was the fact that theyre here in Naples where were at. We like that theyre just a quick text or call away. And free paper, the free paper program is pretty cool too. One time I ran completely out and called them just to get the paper sizes so I could run to the office supply store and grab some more , but no… they actually ran 8 rolls right over which gave me plenty of time to re-order from the unlimited paper program.  

“Our switch to Merchant Doodle was seamless, simple, and put real money into my pocket.  It literally could not be any better!”

Q: What did you hope to achieve by using Merchant Doodle for your business?

A: Less stress! A local support person that’s just a text or call away is important because if you’re trying to run a less stressful business like I am, then you absolutely have to pick providers that actually care about you and the kind of business you’re running. I know that Christy and the team at Merchant Doodle really care about me and our business because they have proven it over and over.

“Merchant Doodle seamlessly integrated better processing into our existing POS system and converted all our gift cards and gift card value over as well. They handle my PCI compliance as well which eliminates that crazy $125 non-PCI compliant fee I was being charged before for years!


They constantly try to save me money and time so I can just focus on running my business. If you want less stress then give them a try because knowing and feeling confident that your merchant services and technology stuff is handled for you and that you have someone to call at all times feels absolutely fantastic!”

Q: How long have you been with Merchant Doodle?

A: Almost two (2) years now. If we need to swap out a terminal that went bad or run out of paper or anything like that, they’re usually on-location immediately if we need them. We really love how quick, fast, and responsive their team is.


“Merchant Doodle goes above and beyond to make things easy and take stuff off my plate – like calling the point-of-sale company (which is not even their POS system) if we accidentally batched without entering the tips! They step in when we need them too and get these mishaps handled for us. They save us time and that keeps our employees happy. We recommend them to everyone because we couldn’t be happier.”

Merchant Doodle Facts:

Because it’s a large ongoing expense for all businesses (and we can usually make a huge difference) everything at Merchant Doodle starts with your payment processing.  

At Merchant Doodle we believe that even though paying credit card processing fees is a necessary evil, you and your business shouldn’t have to pay more than what is fair for the amount of volume you process.  It’s our duty and job to help SWFL business owners understand who you’re paying fees to, what you’re paying for, what service and type of services you should expect for what you pay. 

At the end-of -the-day it’s all about keeping more of the hard-earned money your business brings in, so you have more money to spend on the things you and your business need.  

We have discovered that most business owners don’t realize the following facts:

Payment transactions all go thru the same basic routing, processing, and/or gateways. These may include FirstData/FiServ, TSYS, Worldpay/FIS, Heartland/Global and a few others.

Almost all Top 10 Banks are just referral partners for one of the major acquirer processors. These may include FirstData/FiServ, TSYS, Worldpay/FIS, Heartland/Global, Evalon and a few others.

We all (payments providers) have the same access to these services. For instance, Merchant Doodle has the exact same accounts PNC offers. We offer Clover and a bunch of other POS Systems and Integrations just like the banks do (with much lower overhead & better service).

What you (as a business owner) are really choosing is your servicing partner. Everyone pays interchange to the major credit card issuers, but it’s the servicing partner (us) that takes care of you, your business, and any merchant account or processing issues that may come up.

We’re a certified Microsoft Partner, Google Partner, and offer excellent Cloud-based Payroll. We manage business social media accounts, SEO and paid ad campaigns across all online and social channels, and we provide enterprise email and graphic design services including business cards and logo design for all our clients.

Since the payment processing services are the same, it’s always better to choose a servicing partner with a local presence and lower overhead (which equals MORE MONEY in your pocket).

+We offer a lot of additional value along with concierge customer service and attention that can’t be matched by your bank.

 This means that you’re more than just a number to us because we’re interested in you and your business. And taking action is as easy as calling us up today. We’re here and we’ll be glad to hear from you.   

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